Sunday, 8 January 2012

Stereo typical album artwork

Although I couldn't  find the artist for this particular album, its a very important process in the overall production and normally when buying a c-d its the first bit that grabs you.
The album artwork to "stereo typical" is a picture of Rizzle Kicks looking in to the camera with far away expressions; this is a great show of the two's laid back music and thoroughly relaxing album. It also has a mint green hue which gives the photo an overall glazed look.However i wouldn't say its one of the most eye catching and interesting front covers but its definitively not an album to be overlooked and you get what you see on the cover.
Normally the record company will find artists to design artwork for the singer to approve. The art will be strongly influenced by the singer; as this is the advertisement of their product and a pivotal part of the all important sales. Once the artwork has been approved, the record company will then start to manufacture the cover. They will decide the paper they print on and all types of effects they want to include. 
The artist that will design the cover will first  be given notes from the musician, giving the artist a direction in how the album is to be perceived. Many of the designers work free lance and are hired per project .
Being a free lance designer is a hard job to get in to as you will get jobs mainly from referrals from previous employers. Also its very likely that the musician will want to change the artists design which in many peoples eyes can be a hard thing to do as everyone's perceptions vary.

1 comment:

  1. If you don't particularly rate this as a great album cover, what do you think would make the perfect album cover for these guys and why?

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